The Prospect Research Prompt
Turn public information about one prospect into a short, specific cold email. Works in ChatGPT or Claude.
What's inside
Copy, paste, answer
Turn on web search, paste the prompt and answer a few questions about your prospect and what you sell.
Research you can check
Every fact comes with a source. When it can't find something, it says so instead of making it up.
A cold email in four parts
Pain, transformation, proof and a low-friction ask, tied to what makes your offer different.
Your coach:
Ben J. Abbey
Ben has spent 22 years in B2B tech sales, with over a decade in sales leadership. He grew SADA's Canadian team from 2 people to 200+ in under 3 years, made President's Club six times, and has coached more than 100 reps.
What leaders say about Ben
"He single-handedly launched that market for us, going from individual contributor to Managing Director in record time. Ben built a high-performing team, exceeded revenue targets, and established SADA as a key player in the Canadian tech scene."
"Ben is a passionate, creative and highly effective sales leader. He is a dynamic leader with the ability to read and develop new markets, recruit a world-class team, and drive thought leadership in the way his people engage customers for maximum success."
"Ben was SADA's first Canadian sales executive, and he became the nucleus of a team that experience[d] 100%+ sales growth for several consecutive years. … As an amazing mentor and team player, I was proud to have him on my team."
Want Ben's help?
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